by Rick Rawson | May 9, 2018 | Uncategorized
Facebook advertising campaigns can be a great way to promote your business. But it’s important to know the social networking site’s advertising policies. To avoid getting rejected ads or even temporarily blocked from advertising on Facebook altogether, here are a few...
by Rick Rawson | Apr 25, 2018 | Uncategorized
Are you trying to increase the number of people who follow your brand on social media? Here are four ways to organically grow the number of followers you have on Facebook, Instagram, and Twitter: Post regularly. The worst thing you can do while trying to grow your...
by Rick Rawson | Apr 11, 2018 | Uncategorized
When it comes to lead generation, simply asking for people to give you their names and contact information will result in few, if any, leads. You need to make it a win-win scenario by offering a valuable item or opportunity (such as a free white paper or consultation)...
by Rick Rawson | Mar 28, 2018 | Uncategorized
According to researcher and author Dr. Robert Cialdini, there are six proven methods of persuasion that can be used to influence others: Reciprocity, scarcity, consistency, authority, likability, and social proof. When it comes to marketing, these techniques are...
by Rick Rawson | Mar 14, 2018 | Uncategorized
Whether you’re new to landing page development or a seasoned pro, there’s always room to grow your skills as a marketer. Here are some common mistakes people make with landing pages that could be killing conversions: TMI! Online visitors have short attention spans. If...
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